New business gives Rocklin residents something to bark about

By: Brody Fernandez Of Gold Country Media
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Know and Go:

What: The Good Life Dog Care & Boarding, Inc

Where: 5905 Pacific St., Rocklin

When: 7 a.m. to 7 p.m. Mondays through Fridays; 9 a.m. to 5 p.m. weekends and 24-hour boarding daily by appointment

Info: 916-415-WOOF (9663) or

There’s something new to bark about in Rocklin. Residents will soon experience the first doggie daycare facility, The Good Life Dog Daycare & Boarding, opening in August.

The two owners are sisters, Beth Reiken-Smith and Jennie Reiken, both in their 30s.

Their Pacific Street business will offer several services and provide 24-hour access to cage-free dog boarding, daycare and grooming.

The giant 4,000-square-foot indoor facility has several personalized playgroups areas for pups, yard space and private rooms designated for dogs with special needs.

Multiple refrigerators will be onsite for dog medication and specialized food for specific or sensitive dog diets.   

“From a young age, Beth and I were around dogs that required all kinds of special attention and care,” Jennie Reiken said. “We’ve always recognized the importance of providing unique, quality care to all dogs.”  

The Reikens are conducting interviews and plan to employ a staff of 40-plus employees with the majority of them being full time.

Beth Reiken-Smith emphasized the training and skills all staff members will have.

“All staff are not only passionate about dogs but are certified in dog CPR and first aid,” Reiken-Smith said. “They are trained in and knowledgeable about the array of certain breed behaviors and characteristics.”   

The dog-loving duo quickly answered why they are qualified to run such an operation.

“We’ve experienced the importance of understanding dogs’ specific food allergies, skin allergies, dogs with hip dysplasia, dogs that struggle with anxiety, dogs that go nuts over toys or dogs that are nervous around certain types of dogs,” Beith Reiken-Smith said.

Her sister agreed.

“We get it and have created an environment that is safe and comfy for all pups,” Jennie Reiken said.

Rocklin Vice-Mayor Joe Patterson supports the new business opening up in Rocklin.

“I am so excited about the locally-owned dog daycare opening in Rocklin. It is a much-needed service for Rocklin residents,” Patterson said.“I have been so impressed by the professionalism of the owners and their commitment to the community. It’ll also be a terrific asset to that shopping center, which can use more foot traffic.”

The two dog-lovers turned business owners also plan to feature programs for the pups.

“We are really geared toward our breed specific nights (i.e. pitbull nights),” Jennie Reiken said. “This is a great way for us to engage with the community while we host a different breed or groups of breeds for a nice social hour for clients. This will give them a chance to ask questions, and give Beth and I a chance to know a little bit more about our community. There will also be lot’s of snacks and refreshments.”

Training programs and group class events will range from behavior training to rattlesnake bite prevention classes.”

To get started, pet owners fill out an online enrollment form under “enroll” at and provide the dogs’ most recent veterinary records.

The first day of daycare is free and siblings receive a 10-percent discount.

A full day (7 a.m. to 7 p.m.) of daycare is $38, a half day (7 a.m. to noon or 2 to 7 p.m.) is $26. Boarding from 6 p.m. to 9 a.m. is $50. A 24-hour stay is $72. Dogs with special needs requiring additional space or dogs who are a bit older will have access to six 10x10 rooms for overnight boarding.

Grooming will also be available at Good Life with prices starting at $20, depending on the dog’s size.